Friday, January 31, 2020

MS3D Building a brand for shoes


Our goal with this project will be to create a life sized shoe with your own unique brand.  The shoe can be any kind you choose and will be constructed with recycled materials, cardboard and paper mache ,NO tape.

We will begin in small groups and brainstorm to come up with as many brands as you can.  What makes each one unique and what qualities do you associate with those brands.

Begin sketching on either sketchup, pixlr or on paper.  Design a logo that expresses what your brand is about.  Consider limiting yourself to three colors unless you have a good reason for more than that.  Incorporate some kind of visual element into your logo.  Example: If your brand is called Sunny you could create a design with warm colors and sunglasses working with your text.

https://www.shutterstock.com/search/shoe+logo

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